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ePublishing

Endorsements : 3

Average rating :

ePublishing is a hosted content management system for media publishers. Acquired Ellington CMS, a content management system for local media publishers, including Ellington Marketplace. 

Endorsements by : Brett Hulsey, Rob Gorczyca, Robert Granfeldt


Case_study

WordPress

Endorsements : 3

Average rating :

WordPress is the most popular open-source blogging, publishing and content management system, with a deep base of plug-in software and developers around the world. Background: WordPress started in 2003 as just a open source blogging system, but has evolved to be used as full content management system. Thousands of plugins, widgets and themes. Free to use without licensing fees. Featured in this case study on the McNaughton Group's CMS and business model.  WordPress is also used by media resellers to create sites, blogs and SEO for merchants, see case study here.

Endorsements by : Dave Bullard, Glen Motto, Bonnie Nicholls


RealTidbits

Endorsements : 3

Average rating :

RealTidbits platform adds a variety of user-generated tools for media sites, including comments, forums, photo galleries with social sharing and analytics. 

Endorsements by : Paul Chapman, Jeffrey Raper, Brona Kernan


ICannon

Endorsements : 3

Average rating :

Newzware provides integrated production and billing for local media sites, including print and digital subscriptions, display and classifieds advertising production, lay-out, classified pagination, and accounting software through P&L.

Endorsements by : Mary Karst, thomas clements, Grahahm Osteen


Foundation

Endorsements : 3

Average rating :

Foundation is a content management system for alternative weeklies. It was created in a joint venture between DesertNet and the Stranger, an alt-weekly.

Endorsements by : blair barna, Brian Mahoney, Matt Gibson


Chompon

Endorsements : 3

Average rating :

Chompon provides a white label deals platform that enables any website to drop in gorup-buying functionality and create/sell deals. Includes a publisher deals network to feature deals across other publishers and social commerce platform that integrates widgets without installing additional code and analytics. 

Endorsements by : Brian Mahoney, Brian Mahoney, Brian Mahoney


Changerequest.com

Endorsements : 3

Average rating :

This tool allows users to submit visual changes on screen shots of web applications, sites and advertisements by drawing on them with a tool.

Endorsements by : Alisa Cromer, Brian Mahoney, Beth Marsoun


Case_study

Intertech Media

Endorsements : 3

Average rating :

Vortal 3.0 CMS by Intertech is a content management system for broadcast, radio and television, sites. The platform allows immediate delivery of radio and television stations content to multiple platforms that include Web, SMS, e-newsletter and social media. They recently developed a community site, Chapelboro.com for WCHL.com, reviewed here, that resulted in digital revenues that comprise 25 percent of the stations total revenues. More than 1,200 broadcast clients that include Chapel Hill, NC, WCHL.com, a 60-year old, locally-owned and operated, standalone station, and groups such as Cumulus Media and Saga Communications.

Endorsements by : Chris Russell, William West, Larry Veihmeyer


Case_study

Press+

Endorsements : 3

Average rating :

Press+ provides online subscription software. Features of the Press+ system include secure payment processing, ability for subscribers to select from multiple packages (i.e., online only subscriptions, online + print subscriptions, etc) and the option for publishers to add discount codes. Other services: Analytics, A/B testing and custom marketing messages. Customers: More than 300 customers including MediaNews Group, Tribune Company, GateHouse Media and McClatchy. Background: The company was founded in 2010 by Steven Brill, founder of The American Lawyer magazine; and L. Gordon Crovitz, a former publisher of The Wall Street Journal. Based in New York City. Numerous case studies on LocalMediaInsider include the launch of Lee Enterprises' paid initiative; and Morris Communications' paid initiative. 

Used by E.W. Scripps as mentioned in the story "Is Scripps' content meter a better paywall model?"

Endorsements by : Jim McGowan, Karl Heminger, Michael Adams


Digital Lightbridge

Endorsements : 2

Average rating :

Digital Lightbridge is a marketing firm specializing in integrated content management systems for radio sites and in brand marketing.

Endorsements by : Rick Davison, Allen Henderson


Guarantee Digital

Endorsements : 2

Average rating :

Guarantee Digital provides a turnkey package of digital services and integrated reporting for local media resellers. The Guarantee Digital Agency Partner program claims to allow local media to launch a fully-branded digital agency in six weeks. Named an SMB Future Star by BIA/Kelsey.

Endorsements by : Craig McCormack, everton weeks


Digital Brand Expressions

Endorsements : 2

Average rating :

Digital Brand Expressions works with local media to increase traffic by restructuring content for higher SEO and social sharing. Customers include Digital First's New Haven, Connecticut property. 

Endorsements by : Robyn Handsman, Myra Cortado


Pulse Research

Endorsements : 2

Average rating :

Pulse Research provides research on consumer buying habits used as selling tools by media companies. 

Endorsements by : Charles Hatfield , Richard Haddad


SmugMug

Endorsements : 2

Average rating :

SmugMug is a paid digital photo sharing website that partners with local media on a revenue share basis to sell photos taken by reporters and photographers.

 

Endorsements by : Rob Gorczyca, Ryan Brinks


WideOrbit

Endorsements : 2

Average rating :

WideOrbit Inc. provides integrated broadcast and business software for television, radio and cable stations, plus web and digital television and out-of-home advertising. Includes trafficking and billing software; programing acquisition, rights and traffic management; sales software including CRM, through accounting and billing; mobile platforms including text messaging; and ad inventory management.

Endorsements by : Alissia Hirchert, David Hetrick


Abacast, Inc.

Endorsements : 2

Average rating :

Abacast provides a cloud-based streaming and ad-serving platform for digital radio.

Endorsements by : Deborah Williams, Frank Fraas


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Case_study

Presslaff Interactive Revenue

Endorsements : 2

Average rating :

Presslaff provides centralized email marketing and sales of email marketing for local media companies. The platform creates online registration pages to capture up to 25 opt-in choices to continue to create additional targeting opportunities for emails,  automated newsletters, e-news alerts and contests. LocalMediaInsider case studies on email marketing initiatives using Presslaff include "Ads on e-blasts pick up $30,000 at the Herald-Mail" and "Sales of targeted emails top $40,000 at the Elkhart Truth" and December, 2013 Top Ad Winner"Ed-Ventures Grand Giveaway" and their success with the Granite Transformations "Win-a-Cruise" email contest

 

Endorsements by : Zach Payer, Michelle Novak


Odesk

Endorsements : 2

Average rating :

This platform allows media companies to find contract employees around the world. Freelancers are rated and reviewed.

Endorsements by : Alisa Cromer, Jeff Howland


Godengo

Endorsements : 2

Average rating :

Godengo provides a turnkey CMS designed specifically for city regional and lifestyle magazines. Includes a network of advertising inventory and mobile platforms. 

Endorsements by : Sarah Taylor, kevin olson


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Case_study

Centro

Endorsements : 2

Average rating :

Centro Affiliates (formerly CentroLift)  is an exclusive by DMA ad network. Local media companies who partner in their DMA use the network to buy more inventory across deeper verticals by adding local impressions from marquis national brands such as ESPN and the Discovery Channel. Partners: The CentroLift program favors dominant newspapers in significant markets.  Background: Centro's main business is local digital media buying for national ad agencies, so it is often placing advertising with the same local media that it is now placing buys for, via the network. Read more about CentroLift here and see this case study on a $126,000 ad campaign created for restaurants using the mobile ad network. 

 

Endorsements by : Crystal Thurman, Mark Mcghee