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Broadcast Interactive Media

Endorsements : 1

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BIM supplies Content Management Systems, software platforms and content for the television industry. Features: CMS manages content, display and pre-roll ads, calendars, email marketing, events, form builder, integrated content assets, internationalization, UGC, video, XML feeds, newsletters, polls, SEO-friendly URL'S and surveys. Other Services:  Video content and platforms, a local ad network delivery system and rich media ad unit, WalkoutVideo  launches with an in-market sales drive that consistently yields $100,000 or more in annual contracts.  Get Active Today is a health-oriented platform that integrates hospital content aimed at one six-figure sale.  Case studies: Walkout Video Scores.  Clients include NBC&#

Endorsements by : Editor


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Nowspots

Endorsements : 1

Average rating :

A rich media ad unit that pulls in social media including Facebook and Twitter feeds means that advertisers can change offers on the fly.  Features of the ad include three sizes: 300 x 250, 728 x 90 and the popular 300 x 600, which can hold a number of Facebook posts. Tested successfully at the Chicago Tribune, with top selling categories in Entertainment, Retail, Bars & Restaurants and Higher Education in that order. Nowspots says it charges in the $1 to $3 CPM range for the ads, which the Tribune sold for a 30 to 40 percent premium over its regular rates of $6 to $12 CPM. Find a case study on the Chicago Tribune's initiative here.

 

Endorsements by : Editor


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Impact Engine

Endorsements : 1

Average rating :

Impact Engine provides a DIY ad building platform for a variety of rich media ads on a revenue share basis. Premium ads include pencil pushdowns, post-it notes, wall paper units, corner peels, billboards and more. The company rolled out mobile rich media ads in September, 2012. Media users confirm that using this platform allows a production person with minimal or no training to post rich media ads in about 20 minutes.

Sponsor of LocalMediaInsider's Top Ad premium ad challenge, see winner here, WMEE's Backyard Makeover campaign, $500,000 in sales for client also mentioned in ten best practices for using premium ads.

Mentioned in Best Media Kits, scroll down to number ten to see their personalized demo site reps use to show ads to customers..

Endorsements by : Peter Bakke


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Mixpo

A simple video editing platform that allows media to re-purpose video to digital ad units for websites, mobile sites and apps.  Also allows automatic republishing options.

See the round up of when and how to use premium ads like Mixpo's platform supports and read LocalMediaInsider's story on how Legacy Toyota created their premium ad campaign, using Mixpo, also mentioned in ten best practices for using premium ads.