NRS Media provides sale training and consulting for primarily radio and broadcast companies. Draper Digital Media, an east coast television station, endorsed the company's tightly formated advertisers workshops in this LocalMediaInsider case study
as an important component of its strategy gaining top Digital Market Revenue share for a single market U.S. station, and vouching that advertisers were retained for 24 months. . Services
include analysis and support for prospecting and account aquisition; premium advertiser development strategies and sales trainings. Background:
NRS Media, formerly New Revenue Solutions, was founded as a consultancy firm in New Zealand in 1991 by Doug Gold and Brian Duffy, leaders in New Zealand’s radio industry. The team set up a U.S. office in 1997. Initially, programs had been created for radio alone; however, the U.S. office also sells to television stations.